Philanthropy, SDO-Government Relations, CSR, Environment, Health, Poverty Alleviation
China, India, Indonesia, Korea, Philippines, Hong Kong, Singapore, Nepal

Who’s Doing Good?

26 February 2018 - 4 March 2018

This weekly brief is a one-stop shop for selectively curated news on “doing good.” From mega-donations and CSR to nonprofits and social enterprises, “Who’s Doing Good?” keeps you up-to-date with the ever-bustling market of philanthropy and charity in Asia.


President and First Lady of Korea donates to Winter Olympics figure-skating pair. President Moon Jae-in and First Lady Kim Jung-sook each donated US$500 to a crowdfunding campaign for figure-skating pair Min Yu-ra and Alexander Gamelin, who shared stories of how they worked part-time to cover training expenses due to lack of private and public funding. With the news of this donation from the President and the First Lady, the campaign was able to receive widespread public spotlight and has raised over US$100,000 so far.

Korean gaming company launches charitable foundation. Nexon, a major gaming publisher in Korea, launched the Nexon Foundation, donating ₩5 billion (US$4.7 million) from the company’s funds. The foundation will lead the company’s CSR efforts and initiatives, including the construction of a children’s rehabilitation hospital. Kim Jung-wook, vice president of the company, will serve as the Chairman of the foundation. The foundation will also push for projects outside of Korea under a separate entity, Soho Impact.


UNDP says Indonesians have the potential to donate US$16 billion through zakat to support the Sustainable Development Goals (SDGs). UNDP Indonesia has launched the Innovative Financing Lab, a Country Support Platform that aims to contribute to the SDGs by harnessing the country’s potential for religious giving and private investment. According to UNDP Indonesia, 79% of Indonesians donated money in the past month, and if every eligible Muslim pays US$74 annualy, the country could generate US$16 billion. UNDP Indonesia will also partner with BAZNAS, the state zakat collection agency, marking the first time a zakat organization committing to the SDGs.

Manish Dubey explains “why middle-class India hates NGOs.” In his opinion editorial, Dubey argues that middle-class Indians hate NGOs primarily due to their advocacy-oriented activities against the government’s development agenda and due to raising their issues of concern in the international arena. These two behaviors, according to Dubey, portray NGOs as “anti-development” and “treasonous.” “At the heart of middle class Indians’ contempt for NGOs lies the fear that NGO action may at some point in time achieve the re-setting of power balances and the re-ordering of development priorities it aspires to.”

In collaboration with Dasra, Bain & Company releases its eighth annual India Philanthropy Report. Through case studies and in-depth interviews with more than 33 philanthropists, Bain & Company identified four key mindsets that will help philanthropists achieve their full potential. Most notably, the management consultancy has recommended that philanthropists adopt a “future back” lens in planning their philanthropic journeys. That is, they should begin with a greater, long-term vision and work backwards to identify key steps necessary to execute the vision.

Two Singaporean Members of Parliament (MPs) propose to allow people to donate their government-granted one-off hongbao (red envelop of monetary gift). In this year’s government budget, Singapore announced it will grant a one-off hongbao of between SG$100 (approximately US$75) and SG$300 (approximately US$227). Two MPs, Denise Phua and Lim Wee Kiak, proposed that the government allow Singaporeans to choose if they want to donate this money to charity, arguing that their proposal is in line with one of the focuses of this year’s budget in fostering a spirit of giving. Lim added that the government should also provide dollar-for-dollar matching to incentivize this proposed hongbao giving.


Hong Kong organization highlights the concerning issue of homeless people who spend their nights in McDonald’s. According to a study by the Society for Community Organisation (SoCO), the number of homeless people who spend their nights in McDonald’s, often known as McSleepers or McRefugees, has increased by 50% in three years. SoCO has also highlighted the issue of vulnerability of women within this group of people, finding that 11.2% of the people surveyed in its study were women. SoCO has called on the government to provide more subsidized dormitories for women and in the long run, to turn vacant public spaces into social housing.


Korean pharmaceutical company aligns sales performance and strategy with social contribution. Under the “Action Contribution Campaign,” Dong-A ST will set aside a donation fund whose amount will depend on the number of client visits made by the company’s in-house sales representatives. The campaign will last until October 2018, and the company plans to donate the funds to a charity organization on December 1, 2018, the anniversary of the Dong-A Socio Group.

Small market research firm overcomes size with pro bono work in giving back to the community. Toluna’s Singapore office was not stopped by its lean team of 15 staffers in doing good. Unable to schedule manpower to take time off for consistent volunteering, Toluna as a firm decided to instead provide pro bono use of its expertise and services. Experienced in digital analytics, Toluna has worked in collaboration with the National Volunteer and Philanthropy Centre to provide quality data analysis helpful for encouraging people to start giving back to society. With upcoming expansion in the region, Toluna is looking forward to being involved in hands-on volunteering projects as well.

Korean retail conglomerate donates ₩240 million (US$222,000) as reward money to national curling team. Shinsegae announced its decision to give funding in rewards to the country’s national curling team. The prize money will be given to 21 members of the national team, including 12 athletes and the coaching staff. Shinsegae’s involvement in the curling sport in Korea dates back to its first sponsorship agreement with the Korea Curling Federation in 2012.


Code for Nepal comes up with Merobook, an online platform for book donation. Lack of access to basic educational resources such as textbooks is a major challenge facing students in Nepal, particularly those in remote areas. Even government-owned publishing organizations are not able to deliver the books on time. Code for Nepal has come up with an alternative solution, an online book donation platform where students in need can communicate with book donors to find their own ways to receive the necessary materials.


Filipino volunteers help with Greenpeace “Rainbow Warrior” ship’s journey around the country. “Rainbow Warrior,” Greenpeace’s iconic environmental awareness campaign ship, arrived in Manila last month for a 20-day tour around the country to promote climate justice. The article highlights several volunteers from different walks of life across the country who have come on board to support the cause of climate justice.


Chinese ministry identifies suspicious NGOs. Since the beginning of the year, the Ministry of Civil Affairs has identified about 250 suspicious NGOs in the country. A staff member said that the list of names was released to alert the public about potential fraud. Oftentimes, the names of these NGOs would contain “China,” “national,” “global,” or “UN,” all of which suggest government endorsement, affiliation, and support. According to the ministry, more than 300 fakes and illegal organizations have been banned in the last three months.